London · Paris · Zürich

Classic style.
Modern confidence.

Premium grooming experiences, quietly crafted for the modern gentleman.

Book appointment Explore services
Precision · ritual · personal style
15+years experience
10,000+happy clients
20expert stylists
5 ★rated experience
The Regent barber at work
Since 2009

A modern expression of European grooming heritage.

Our house

The art of modern grooming.

The Regent is a retreat from the ordinary. We combine sharp technical skill, exceptional products and the unhurried attention of a private club, so each appointment feels wholly yours.

From an immaculate classic cut to the smallest adjustment in your beard line, our work is rooted in craft and made personal by instinct.

✦Certified barbers
✦Premium products
✦Private grooming rooms
✦Personalised style
Meet the barbers
The grooming menu

Crafted around your character.

Book a service
01 / SIGNATURE

Classic Haircut

Traditional precision cut, finished with modern styling.

45 min · €55Book ↗
02 / DETAIL

Beard Design

Shape, balance and grooming to complement your features.

30 min · €38Book ↗
03 / RITUAL

Royal Shave

Hot towel preparation and a close, restorative razor shave.

50 min · €65Book ↗
04 / EVENT

Hair Styling

Polished, lasting style for business, evenings and occasions.

30 min · €40Book ↗
05 / COLOUR

Natural Colour

Subtle professional colour with a refined, believable finish.

60 min · €85Book ↗
06 / RESTORE

Skin & Facial

Tailored skincare treatment to revive and reset.

45 min · €60Book ↗
Private appointment

Consider this your time.

Your booking begins with a choice. Select a service and we’ll take care of the details from there.

  • 01Select service
  • 02Choose your barber
  • 03Find a time
  • 04Receive your confirmation

Choose your service

What can we make time for today?

Our master barbers

Masters of the subtle difference.

Choose your barber
Alexander Laurent, Master Barber

Alexander Laurent

Master Barber · 12 years

Classic cuts · beard styling · timeless confidence
Mateo Ricci, Style Director

Mateo Ricci

Style Director · 10 years

Modern tailoring · natural colour · event grooming
Elias Benoit, Grooming Specialist

Elias Benoit

Grooming Specialist · 9 years

Royal shaves · skin rituals · precise detailing
The Regent membership

A better rhythm of grooming.

The essential

Gentleman

€79 / period
  • Monthly signature haircut
  • Beard trim each visit
  • Member lounge access
Enquire now
The private level

Royal

€289 / period
  • Dedicated private barber
  • VIP grooming ritual monthly
  • After-hours private access
  • Luxury product collection
Enquire now
BEFOREAFTER
The transformation

The impact is in the detail.

A cut should do more than look sharp in a chair. We shape every line to become more effortless as the days go on.

01Face shape & proportion
02Personal style consultation
03Precision tailoring
04At-home styling direction
The Regent collection

Professional care, at home.

Premium pomade

Signature Pomade

Flexible hold with a soft, polished finish.

€28
Beard oil

Regent Beard Oil

Cedar, vetiver and a refined natural sheen.

€32
Hair styling wax

Matte Styling Wax

Natural texture, controlled without shine.

€26
Grooming kit

The Travel Kit

Five grooming essentials in a leather pouch.

€89
★★★★★

“This is not just the best barber in Europe — it is an hour of composed, impeccable attention to detail.”

Daniel R. · Zürich

The gentleman’s journal

A sharper way to live.

All articles
Man with stylish haircut
Men’s style

How to find a haircut that lasts beyond the mirror.

The small considerations that turn a good cut into your signature.

Read article ↗
Beard grooming
Beard care

A modern guide to beard shape, texture and restraint.

Why subtle definition makes all the difference.

Read article ↗
Gentleman lifestyle
Lifestyle

The ritual of looking composed when life is full.

Simple practices that make a confident impression feel easy.

Read article ↗
Visit the Regent

Mayfair, London

Address11 Burlington Street
London W1S 3PJ
Opening hoursMon–Fri 08:00–20:00
Sat 09:00–18:00
Call & WhatsApp+44 20 7946 0377
Private bookings welcome
Emailhello@theregent.club
concierge@theregent.club

Your grooming concierge

Tell me what you would like to refine. I can suggest services, a suitable barber, or help find your next appointment.